Multimedia Story Design

Darkness. Cassandra feels her way forward, following a spiderweb-thin thread of light. She finds herself in a twisting labyrinth and comes to a broken door. Piecing the door back together, she passes into a dreamworld in which she will confront her demons, one by one.


The Areté Project is a post-modern adult fantasy narrative, a surreal physicalization of the process of healing from psychological dissociation. 

Cassandra has experienced deep trauma at the hands of a sociopathic boyfriend, who has gaslighted her into believing that she has dissociative identity disorder and that she is responsible for his murder.

But she can’t remember any of this - in fact, she can't even remember who she is. Shock from her trauma has tumbled her into a dreamworld labyrinth of her own body, and it is here that she will have to confront and accept her demons before re-entering reality.                                

I first developed this piece as a concept album, and released a single and the above music video as Areté.

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The video got some pretty rad press and the single was played on radio stations as far away as  Japan and Australia.

I headlined the Satellite months after my first live performance, and even played the Bombay Beach Biennale.

I then decided to focus on story and develop the piece to full fruition without the constraints of my own body. 

I am currently at the University of Manchester, where I am writing the first novel in the Areté series.

I am simultaneously developing the piece as both an immersive performance with interactive technology as well as a VR game with my collaborative partner, creative technologist J.D. Pennock.

And for shits and giggles, here's a bunch of photos from when my body was the main medium...

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findarete at gmail dot com

© 2020 till the end of time by joss areté kelvin.