Joss Areté Kelvin is an avant-pop conceptual artist and creative director who is building an immersive transmedia narrative that incorporates music and video art, live events, interactive fiction, and emerging technology experiences including virtual and augmented reality. Their first release as Areté is a single and accompanying surrealist video: Trip. Previous to beginning the Areté project, they directed & produced Your Friends Close, a festival-premiering scifi dramedy feature film currently streaming on Amazon. As well as headlining the Satellite and performing at the Bombay Beach Biennale as a musician, they have devised and performed immersive nightlife experiences around LA with companies including Disco Dining Club & Cocina Sagrada. They served as event producer for the Transforming Hollywood conference (USC/UCLA), and produced other future-focused symposiums & workshops during their time working for Henry Jenkins, pioneering media scholar & leading world thinker on transmedia storytelling & the role pop culture can play in increasing civic activity. Their non-fiction writing has been published in Pop Culture and the Civic Imagination (2020), online on Jenkins' widely read blog Confessions of an Aca-Fan and at The Manchester Review.
Born and raised in NYC, they graduated magna cum laude from with a BA from Northwestern University in Chicago and lived in Los Angeles for nearly a decade before expatting to the UK, where they have just completed thier MA in Creative Writing, with Distinction, at the University of Manchester. They strive to tell stories that help people to perceive and create magic in their own reality. They answer to any pronoun and are likely to rebel against any box.